advertising to PG&E’s large business segment promoted rebates and energy-efficient upgrades. The print ads centered around how to find not-so-obvious savings in your business.



The "Energy Idea Book for Your Business" was geared toward the small business segment for “office, food and retail” categories. Delivered in a unique envelope, these useful books encouraged small businesses to boost their ROI by taking advantage of rebates on equipment upgrades and energy-efficient purchases.


PG&E’s Climate Smart program, print advertising