Microsoft’s Office Live Small Business campaign. To attract attention for this Microsoft product, an online campaign was developed around a character, the “Chicken Man”. “Chicken Man” is the small business owner, so desperate for attention, he dresses up in a chicken suit. It's an urge that all small business owners can appreciate, if not emulate.

 

 

Campaign Assets created were for Print, Radio, streaming Video, web Banners, Emails and Landing Pages.

RADIO SPOTS